Related Articles

• The road to work-life balance
  Two remodelers discuss how to get a balance between your work and your life without giving up your business.
• This List Will Blow Your Mind
  Change. There’s a whole generation of remodelers (and doctors and lawyers ... and, yes, editors too) who fight it at every turn. I’m going to share something with you that has helped me adjust my thinking over many years of rapid change in the journalism profession.
• Balance: The Key to the Sales and Marketing Budgeting Process
  Sales and marketing don't always go hand in hand. How does a remodeler balance the two when it comes to budget?
• Trade Secrets
  Trade secrets from the remodeling industry
• Creating a Work-Life Balance
  Trying to find a balance between your remodeling work and your real life can be a challenge.
• 3 Strategies for Positioning Your Remodeling Firm
  Professional Remodeler Columnist Doug Dwyer gives insight to three strategic areas of focus that create value for your customers. And remodelers know that satisfied customers often lead to their next job. These are the strategies.
• Constructive Communication
  To achieve excellence within our remodeling companies' cultures, leaders must work hard at keeping healthy relationships. Our communication skills must be a strength, not a weakness.
• Choose Profit Over Volume
  Next year looks like it could be one of the most difficult the remodeling industry has endured in more than a quarter of a century. Nearly everyone we've talked to — even the company owners who are not struggling to reach their 2008 volume goal — have confirmed that converting leads to sales has becoming exceedingly difficult, and it's eating away at profit margin.
• Why SWOT is Important for Your Business
  Giving everyone who works in and with your remodeling business a clear sense of what the enterprise is about is one of the over-arching purposes of preparing a business plan. That is why the business' vision, mission and core values are so important. With this foundation in place it is easier to look forward, trying to see what the future holds for the company.
• Managing Customer Expectations
  Do your customers always get what they want? Are they delighted with the finished project? Are they happy to recommend you? If they're not, this is a must read that will help you manage those expectations.
• Brand Pickell
  Orren Pickell is a remodeler. He's a custom builder. He's a businessman. But perhaps most importantly, he's a brand. Talk to high-end homeowners in Illinois, Michigan or southern Wisconsin and they'll know the name Orren Pickell. Whether it's remodeling or custom homes, the name Orren Pickell carries a meaning beyond what most contractors ever achieve.
• Marketing Dollars that Work for the Community
  Grassroots marketing is a way organizations can get exposure for their remodeling company by being active in their community by giving of their time, treasure and resources. This involves the conscious effort of an organization and can lead to stronger relationships within the company and the community.
• You Don't Exist Without 'E'
  Understanding the value of having an online presence.
• How to Sell Generated Leads
  Remodelers need to learn how to generate media-produced leads.
• Trade Secrets
  Team-building activities from Blue Canyon Construction in Washington state; Sage Homebuilders in St. Louis explains co-opetition and Feldco wins the Torch Award for Marketplace Ethics.

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