ProRemodeler Best Practices - Sales & Marketing - Industry News

• Six Remodels Included in Parade of Homes
  In what can be viewed as a reflection of the state of the current housing market, six remodeled homes are being specially featured during the Home Builders Association of Greater Kalamazoo's Parade of Homes in Michigan. Could be a good idea for others across the country.
• What Drives Generation Y Consumers?
  Here's intriguing, in-depth insight to the tendencies and tastes of Generation Y (14 to 31 in 2008) from the Journal of Business Research. This report focuses on the college age segment, but they'll be the next generation of home buyer before you know it.
• Owners love their basement escapes
  The basement has become a hub of activity for all family members. It's also a space that's relatively easy to remodel without having to add a structure to the home or knock down walls.
• Many Skills are Needed to Make the Sale
  Here's an overview of what skill sets it takes to be an effective salesperson.
• Questions Can Prepare Remodelers for Response
  Here is a list of questions that consumers are being advised to ask of remodeling firms that they may be considering for their home projects.Remodelers can use this list to be prepared for appropriate response.
• Top Five Kitchen Trends Predicted
  Seven of the most respected design professionals and architects who have been judging entries to the Sub-Zero and Wolf's Kitchen Design Contest have come up with this list of top five predictions for kitchen trends.
• Energy-Saving Improvement List for Tax Relief
  Here is a list of various energy-saving home improvements with the tax credit levels that can be gained for consumers. Remodelers can share this good news information with their clients.
• Packaged Home Solutions Cross Markets with Americraft
  
• Housing Slump Slashes Jobs Nationwide
  Home sellers aren't the only ones pained by the sharp housing market slowdown: So are people who build houses. U.S. homebuilders and residential specialty trade employers cut 21,200 jobs in May, June and July, usually the peak building months, according to the most recent preliminary numbers from the Labor Department.

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