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As editor in chief of Professional Remodeler, a lot of information crosses my desk. This blog will be a chance to share some of that with you, with an immediacy not possible with a monthly magazine. It's also your chance to tell me what you think about what I have to say. Whether you agree or disagree, I hope you won't be shy. Post here, write me at jonathan.sweet@reedbusiness.com or you can also follow me on Twitter at www.twitter.com/sweetedit.
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Blog
Monday, October 6, 2008
Don't be afraid to pick up the phone
Oct 6 2008 1:21PM | Permalink | Email this | Comments (1) |
Blog This! using: Blogger.com | LiveJournal |
By Jonathan Sweet
"I think so many of us remodelers are really resistant to that," he says. "I know I was. I didn't want to feel like a bother."
Ben says it's not a sales pitch ... it's just a chance to remind clients that he's there if they need anything. He thanks them for their work with the company and makes sure that everything is still going well with the project.
For him, it's been especially important to make contact as the new president of the company, having taken over from his father only 8 months ago. It allows him to build his own relationship with them, and the clients are always happy to hear from him.
"It's not a bother, it's not obnoxious," he says. "You reach out and touch them and build a relationship with people."
UPDATE 10/7: I guess great minds think alike. Here's another view from remodeler Bob Peterson on this from today's NAHB newsletter.
Reader Comments
at 10/8/2008 11:05:38 AM, David Vossberg said:
That's a great idea. I know Ben a little bit and I like how he runs his company. I get what he means about not wanting to be a bother but I guess you have to put yourself in the mindset of your past clients. If you have accomplished everything you promised and made a raving fan, they seem to go out of their way to help you. It's like when your lumber sales rep goes out of his way to get you that unique product, you go out of your way to refer him to some of your fellow area remodelers.
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