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Jonathan Sweet - Remodeling Notes


Jay Sweet
As senior editor of Professional Remodeler, a lot of information crosses my desk. This blog will be a chance to share some of that with you, with an immediacy not possible with a monthly magazine. It's also your chance to tell me what you think about what I have to say. Whether you agree or disagree, I hope you won't be shy.

Thursday, July 24, 2008

Doing the Internet right

Jul 24 2008 10:33AM | Permalink | Email this | Comments (0) |
Blog This! using: Blogger.com | LiveJournal |

Here's a perfect example of how a remodeler can use a blog effectively. Mosby Building Arts out of Kirkwood, Mo., a St. Louis suburb, recently moved to a new office. They sent out an e-mail announcing it, with a link back to this "tour" through the new facility. A great way to get people excited about the move and keep them informed!

Overall, the blog is a good mix of company news and tips for consumers. The blog gets prime real estate on the Mosby Web site as well. It's smart marketing like this (second-generation owner Scott Mosby also hosts a local radio show) that has helped Mosby be one of the most successful remodeling firms in the St. Louis market.


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