| Service |
Learn to turn the perks and services you offer from price tags to benefits in your home buyers’ eyes.
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| Sell It |
Most homebuilders’ sales methods are outdated. It’s time for a change.
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| Build It |
Get sealed in with these new paint, caulk & sealant products from Henkel, Benjamin Moore and more.
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$8 a gallon? Yes, we're talking about oil.
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| Design Tips |
Architect Donald Powers demonstrates his solution to the challenging scenario.
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One builder offers tips to running a successful home auction.
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| Run It |
Here’s what national homebuilders are doing to improve their business during the downturn.
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| Perspective |
Editorial Director Paul Deffenbaugh emphasizes the importance of housing quality.
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| Build It |
Look what just surfaced! New countertop & surface products from Samsung, DuPont and more.
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| Best Address |
An innovative Southern California courtyard model with enough pizzazz to help Toll Brothers sell 21 homes in less than eight months.
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| Best Workplaces |
This year we chose six home builders that, in spite of the glum housing market, found a way to keep employees happy and ready to do whatever it takes to keep their companies going.
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| Run It |
While increasing revenues and profits are the gold standard in measuring business success, depressed home sales means that builders need to look at new metrics of performance. In addition to revenue, customer satisfaction and profitability, builders need to pay closer attention to market share.
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