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June 2003


Articles

'Road map' Targets Financial Ratios

Colorado-based management consultant Chuck Shinn simplifies the route to double-digit builder profitability with a set of financial ratios that target cost control.

Add-On Valve Prevents Water Heater Leaks

The Water and Gas Safety Valve (WAGS) from Taco, a pump and electronic control manufacturer based in Rhode Island, shuts off both the gas and water feeds to a hot water heater in the event of a leak.

An Alternative Financing Solution

With impact fees as high as $60,000 in some parts of the country, moderately priced homes with fees passed on by builders are increasingly out of reach for targeted buyers.

Asking the Right Questions

So, what are the right questions, and how do you ask them? There are no hard and fast rules, but help is available in getting started, including books of questions that can be used verbatim or adapted to your needs.

Being Selfish, With the Best Intentions

In the residential construction industry, multiple players want to provide quality education opportunities.

Better and Best: Energy Efficiency at Armory Park del Sol

More technologies used in the Zero Energy House

California SB800 General Summary

A complete list of highlights of California Senate Bill 800.

Color Selection Tools

A few recent innovations in choosing interior and exterior paint mean builders can delegate at least one chore to someone else - the buyer.

Countercopia

New countertop products offer the opportunity to forge bold buyer memory points in model home kitchens and baths.

Diversify Your Investments

Builders who put many of their investment eggs into the housing basket might suffer significant (and disproportionately large) losses when, and if, the housing markets turn down.

Family Product? Surprise the Kids

Merchandising models targeted to families often translates to secondary bedrooms themed specifically to appeal to boys and girls. But builders are grabbing kids attention elsewhere in the model, too.

Gene McKown: Auctioneer Extraordinaire

As a boy, Gene McKown of Ideal Homes in Norman, Okla., went to a pie supper and witnessed an auction for the first time. After college, McKown enrolled in auction classes. Since then, his reputation as an auctioneer has grown to the point where he now...

Greetings from Southern California

Seven standouts Professional Builder toured this spring in the Inland Empire and Orange and L.A. counties

Gypsum Alternative to Parapets

In some parts of the country, multifamily builders are replacing masonry parapets with 5/8-inch (15.9mm) Type X gypsum board as a roof underlayment.

Hidden Volume Ranch

A single-story, 1,995-square-foot home grows a second floor - and 600 square feet - without changing its streetscape presence.

High-Profit Home Building

Who makes what when it comes to management, sales and amrketing, customer service/support and construction personnel.

Housing's Underdogs Live On: Part 3

Most local builders still are trying to build too many products for too many segments, give the market share they want.

Hovnanian Enterprises' Successor Candidate Profile

Hovnanian Enterprises' Successor Candidate Profile

How Can PATH Help You Build?

The Partnership for Advancing Technology in Housing is a public/private partnership dedicated to increasing the development and adoption of advanced building technologies.

How to Hire

Wrong hires cost you at least two times the salary. You'd never skip due diligence on a piece of land or an acquisition, so why trust only your instinct on an investment as costly as people?

Invest In The Other Side of the Desk

Few people join the ranks of management prepared for the totality of the task because few companies in our industry invest the time and resources necessary to grow their next generation of managers and leaders.

Leadership Brings About Green Building

Bringing your team along as you innovate is another part of the challenge. People hate change. Builder John Wesley Miller calls it the Jonah Complex: Don't tell me it's better. I like it here inside the whale.

Leadership Development in Overdrive

Creating strong, skilled leaders internally is an overriding passion at Giant K. Hovnanian Companies - because it has to be.

Measure What You Want To Improve

Measure what drives your goals. Inspect what you expect monthly. Identify weaknesses and repair them. Reward and celebrate success.

New Laws Take Aim at Lawsuits

The tendency to litigate against builders, developers and trade contractors for even minor repairs has risen to such a level that state legislatures have been taking action.

Rediscovering the Full Model Demonstration

Sales consultant Bob Schultz of New Home Specialists in Boca Raton, Fla., is a longtime advocate of the full demonstration. He estimates that only 5% to 10% of all new home sales people offer a detailed demo and not many more could offer one if asked.

Ryland Pays Big for Bad Land

Ryland Homes is offering to buy back homes for the original selling price from residents of its Lexington Manner subdivision in Butler Country, Ohio, after hazardous lead levels were discovered in yards earlier this year.

Selling the Construction Process

Former national salesperson of the year Cydne Combs, of Prudential New Homes in Ontario, Calif., anchors her sales approach in home construction. The idea is to be a guide to help people through a complicated process.

Solid Growth in Fiber Cement Sector

The most dramatic change in the industry in the last five years, according to a 2002 report, is a 258% growth surge in use of fiber cement cladding.

Staron Ascending

In a bold and unexpected pairing, Samsung's Staron solid surface has teamed with custom staircase manufacturer StairWorld Inc. to create the Staron inlaid staircase.

Survey Shows Declines In Incentive Selling

Wall Street housing stock analyst Ivy Zelman of Credit Suisse/First Boston has come up with an interesting measure to keep her finger on the pulse of the industry.

Taking the First Steps

For small builders interested in experimenting with new technologies, educate yourself with whatever resources you can find and start with what you're comfortable.

The Anatomy of Innovation

While large national and regional builders might have the resources to be leaders in innovation, small builders with a clear sense of purpose also can be effective early adopters of technology.

The Greening of America

While nobody can argue that green building isn't the right thing to do, local building officials still need to be convinced about the soundness of pursuing unfamiliar development proposals or building techniques.

The Interview Process

When choosing who to interview, remember to compare their qualifications and characteristics with what you're looking for - not just with each other.

The New HR Model

The old HR model had these people in a strictly tactical mode, moving payroll and benefit papers, and posting jobs. Today a good HR professional is worth the same financial return as a seasoned chief financial officer.

Use Entitlement Contingencies in Contracts

The difference between a profitable land deal and one that ends up as an expensive mistake is often found in the details of the contract you draft.

What You Can't Ask

Familiarize yourself with the legal side of interviewing.
 

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