Professional Builder

Professional Builder's 2002 "WHO DECIDES…?"

PURPOSE
To determine who influences and purchases various products used in residential construction. Professional Builder's 2002 "Who Decides...?" Study
$1,000.00

METHODOLOGY
As part of Professional Builder's annual Brand Study, twelve different products used in residential construction were measured in terms of who influences and/or purchases these products.

The results are based on data gathered from the 2002 Brand Study plus trend data going back to 1998.

TABLE OF CONTENTS

• Appliances
  
• Bathroom Fixtures
  
• Cabinetry
  
• Countertop Materials
  
• Doors
  
• Faucets
  
• Flooring
  
• HVAC
  
• Roofing
  
• Siding
  
• Windows