The Secrets of Home Sales All-Stars 3 National Sales & Marketing Awards Gold Winners share their “secrets” on how to sell successfully in good times and bad.
Survey Finds Sales Teams Weak on Follow-Ups Despite a tough market, some home builders and their sales teams aren’t being nearly aggressive enough to reel in potential buyers, say the results from a Denver-area survey.
How to Improve Green Home Sales Sara Lamia, MCSP, president of Building Coach, points out the important things you should do when selling a green home.
J.D. Power Releases 2008 Customer Satisfaction Results Overall customer satisfaction with home builders improves significantly in 2008, despite daunting economic challenges and surplus inventory levels in the industry.
Going Forward, It’s All About Market Share for Homebuilders While increasing revenues and profits are the gold standard in measuring business success, depressed home sales means that builders need to look at new metrics of performance. In addition to revenue, customer satisfaction and profitability, builders need to pay closer attention to market share.