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Owens Corning Extends Brand Power with Launch of Solace(TM) Windows to Help Remodelers Drive Sales - New PINK insulated fiberglass-reinforced windows combine brand recognition with energy efficiency, durability and aesthetics


TOLEDO, Ohio, Aug. 27 /PRNewswire-FirstCall/ -- Owens Corning(NYSE:OC), today announced the introduction of Solace(TM) Windows, a fiberglass- reinforced window provided through Owens Corning Construction Services. The addition of Solace(TM) Windows extends the power of the Owens Corning brand to remodelers in the replacement window market by broadening its product portfolio of energy-efficient solutions.

  (Photo:  http://www.newscom.com/cgi-bin/prnh/20080827/AQW069-a)  (Logo:  http://www.newscom.com/cgi-bin/prnh/20080827/AQW069LOGO-b)

Solace(TM) Windows join the family of energy-efficient remodeling solutions for homes including the Owens Corning Basement Finishing System(TM) and SunSuites(TM) Sunroom, the first fiberglass sunroom. The windows, which exceed energy star requirements in all climate zones, are now available to select specialty remodelers who will be the sole dealer in their area through exclusive sales territories.

"With homeowners thinking 'don't move....improve,' Owens Corning is bringing to market a solution that improves the look of your home, and at the same time helps reduce energy costs," said Bill LeBaron, president, Owens Corning Construction Services. "Solace(TM) Windows offer remodelers the opportunity to provide a high-quality replacement window solution with the power of one of the most preferred building materials brands and the support needed to drive their business."

"Our customers' satisfaction with Owens Corning products is tremendously high," said John Cherubim, president of Remodel USA. "In the four years since adding installed sales of Owens Corning products, our business has doubled. We wouldn't have achieved this level of growth without Owens Corning. Even in this economy, with the addition of Solace(TM) Windows, I expect Remodel USA's business to continue to grow."

Owens Corning Construction Services makes business support available to its Solace(TM) Windows partners including "role play" sales training, strategic business planning, marketing and PR tools, and lead generation expertise. In addition to the windows' energy efficiency, Solace(TM) Windows provide specialty remodelers with differentiating product performance enhancements, including:

  -- The strength of a fiberglass-reinforced vinyl window combined with a     heart of PINK insulation  -- Overall U-factors as low as .15 as certified with the National     Fenestration Rating Council (NFRC)  -- A design pressure (DP) 60 structural rating  -- More than 25 percent more viewing area than typical vinyl replacement     windows  -- Popular design and style options to choose from including 17 color     combinations, designer glass, between the glass blinds and simulated     divided lites  -- Average two week order turnaround throughout the year

Solace(TM) Windows are backed by a Limited Lifetime Transferable Warranty including glass breakage.

For more information about Solace(TM) Windows or to learn about becoming an exclusive partner in your area, visit http://www.solacewindows.com/ or contact 1-800-GET-PINK(TM), or solaceinfo@owenscorning.com .

Sustainability at Owens Corning

At Owens Corning, we define sustainability as meeting the needs of the present without compromising the world that we leave to the future. This approach to business energizes our people, creates growth opportunities for our customers and drives value for our stakeholders. For more information about our sustainability programs or to see the latest edition of our sustainability report, go to http://www.owenscorning.com/sustainability/ .

About Owens Corning

Owens Corning(NYSE:OC)is a leading global producer of residential and commercial building materials, glass fiber reinforcements and engineered materials for composite systems. A Fortune 500 company for 54 consecutive years, Owens Corning is committed to driving sustainability through delivering solutions, transforming markets and enhancing lives. Founded in 1938, Owens Corning is a market-leading innovator of glass fiber technology with sales of $5 billion in 2007 and 18,000 employees in 26 countries on five continents. Additional information is available at http://www.owenscorning.com/ .

CONTACT: Ried Artis of Owens Corning, +1-419-248-5577,Ried.Artis@owenscorning.com ; or Heidi Hall of HMH, +1-503-973-9220,OCmediarelations@thinkhmh.com , for Owens Corning

Web site: http://www.solacewindows.com/ http://www.owenscorning.com/

SOURCE Owens Corning

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