Digg This
Talk Back
Post a Comment
|
||||||||||
HousingZone Most Popular Stories
- International Residential Codes Available Online
- Growing your remodeling business in the current economy
- 2008 Remodeler of the Year
- Develop Land Or Buy Lots? Home Builders Face Dilemma
- ProBuilder Product Report: Kitchen Appliances
- What Can You Recycle?
- A smaller home can still be beautiful
- Wood vs. Engineered Lumber
- Myths and Facts About Automatic Fire Sprinklers
- How to Use Percentage-of-Completion Accounting
Generation X: Wired to Buy
March 1, 2002
Professional Builder
 |
|
 |
| When asked to rank the new home information on the Web that is most useful, Strivers put house plans and photographs atop the list. |
|
But the overall picture that emerges of Internet use by young house hunters is mixed. One telling statistic: It still comes in third, at 39.8%, behind two time-tested methods of house hunting — driving through neighborhoods, 49.7%, and hiring a real estate agent, 58.9%.
Of 1,200 Generation X or “Striver” home shoppers surveyed by PB, only 29.8% said they had visited or planned to visit builder Web sites to pick a builder. At the same time, 56.6% said they had used or would use the Web “to look at different model homes.” Among that group, 27.2% indicated daily model comparison, and 41.2% weekly.
When asked to rate the Internet as a way to determine which homes and communities to visit, 45% said it was “very influential,” while only 22.8% said it was “not at all influential.”
© 2008, Reed Business Information, a division of Reed Elsevier Inc. All Rights Reserved.