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Cost Control Software Acts as Design/Sell Tool
Patrick L. O'Toole, Senior Editor
August 1, 2003
Professional Builder
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| Taking on the sales consultant's role at PCBC in June, Gene Giles of Trelligence Inc. demonstrates how customer information and design preferences are captured and turned into a home of the buyer’s making using the firm's Affinity software. |
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With this in mind, Trelligence Inc. markets its new project control and cost management software as an effective design/selling tool during that first meeting. Small-volume builders and design/ build firms, in particular, can benefit from the approach.
A sales consultant with a notepad computer can rough out the design for a new home while the customer watches. Simultaneously, price projections add up, silently telling the customer when to say "when." The customer can visualize a wonderful new home without setting unrealistic expectations.
"This software allows our home buyers to watch their plans being created and provides real-time pricing feedback, allowing them to make adjustments if necessary," says Mike Feigin, CEO of Design Tech Homes in Houston. "This saves time and helps us deliver a high-quality custom home design experience."
© 2008, Reed Business Information, a division of Reed Elsevier Inc. All Rights Reserved.