Marketing
Business marketing advice, trends, and tips for professional home builders and remodelers.
Want to boost your sales conversion ratio? Here are 10 performance measurements to apply to your sales operation. By tracking each salesperson’s...
Home-building giant Meritage Homes cut the ribbon last month on its first high-performance, green community in the San Antonio area. To help educate...
Having a clear strategic vision, demanding accountability, and performing as both a leader and manager are vital to taking charge of a new-home sales...
If you think improved pricing is all you need to successfully restart a failed community, think again. Learn what the best professionals are doing to...
The Obama administration’s long-awaited proposal for reforming the U.S. mortgage market calls for shuttering both Fannie Mae and Freddie Mac over a...
People can’t buy what they don’t know is for sale. For sales and marketing pros, the key is to connect with the right buyers at the right time. We...
Tracking and improving customer satisfaction is more important than ever for remodelers to be successful
Next year, for the first time, it’s expected that more consumers will access the Internet using a mobile device than a traditional desktop or laptop...
