Business marketing advice, trends, and tips for professional home builders and remodelers.
Columnist John Rymer explains why having accurate information on your competitors in the current housing market is more important than ever before.
Trade secrets from the remodeling industry
3 National Sales & Marketing Awards Gold Winners share their “secrets” on how to sell successfully in good times and bad.
Despite a tough market, some home builders and their sales teams aren’t being nearly aggressive enough to reel in potential buyers, say the...
Sara Lamia, MCSP, president of Building Coach, points out the important things you should do when selling a green home.
Prepare your new sales agents to sell your homebuilding company’s homes well.
Sales and marketing don't always go hand in hand. How does a remodeler balance the two when it comes to budget?
Find out how homebuilder sales teams can make the energy-efficient pitch more appealing to potential buyers.
Most homebuilders’ sales methods are outdated. It’s time for a change.
Grassroots marketing is a way organizations can get exposure for their remodeling company by being active in their community by giving of their time...