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Professional Remodeler's 2002 Home Remodeling Study: Brands Used & Satisfaction Level



Professional Remodeler's 2002 Home Remodeling Study: Brands Used & Satisfaction Level


As part of Professional Remodeler's 2002 Home Remodeling Study, questions on brands used and the satisfaction level of each brand were asked about various products that were installed or planned to be installed.

The full report covers 11 product categories.

The report is available in Microsoft PowerPoint format.

Individual reports for each product category may also be purchased separately below.

PR's 2002 Home Remodeling Study: Brands
$1,275.00


2002 Home Remodeling Study: Appliances
$350.00


2002 Home Remodeling Study: Cabinetry
$350.00


2002 Home Remodeling Study: Exterior Doors
$350.00


2002 Home Remodeling Study: Patio Doors
$350.00


2002 Home Remodeling Study: Insulation
$350.00


2002 Home Remodeling Study: Lighting
$350.00


2002 Home Remodeling Study: Locksets
$350.00


2002 Home Remodeling Study: Plumbing Fixtures
$350.00


2002 Home Remodeling Study: Roofing
$350.00


2002 Home Remodeling Study: Siding
$350.00


2002 Home Remodeling Study: Windows
$350.00

PURPOSE
As part of Professional Remodeler's 2002 Home Remodeling Study, questions on brands used and the satisfaction level of each brand were asked about various products that were installed or planned to be installed.

METHODOLOGY
Phase I - Screener
In January 2002, a "Multicard" screening questionnaire was conducted among a nationally representative panel of 40,000 households maintained by National Family Opinion and previously selected to conform to the latest available U.S. Census data for the nine geographical divisions; and within each division by market size, age of head of household, annual household income and household size.

This screening questionnaire identified people who reported they had completed a home remodeling project by a professional contractor in the last 12 months. It also identified people who intended to have a home remodeling project done by a professional contractor in the next 12 months.

Phase II - Follow-up Study
On April 12, 2002, a detailed questionnaire was mailed to 1,500 of these households. A total of 1,163 questionnaires were returned, and of these, 819 were from households that said they had completed or planned to complete a home remodeling project by a professional contractor, yielding a 54.6% rate of response.

TABLE OF CONTENTS

Demographics

Summary of Findings

  • Appliances
  • Cabinetry
  • Doors, Exterior
  • Doors, Patio
  • Insulation
  • Lighting
  • Locksets
  • Plumbing Fixtures
  • Roofing
  • Siding
  • Windows

Results for each product category contain information on:

  • Brands used/planned to be used
  • Brands by project/room type
  • Brands by region
  • Brands by household income
  • By year home built
  • Satisfaction level with brand


 

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