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Despite all the obstacles, production builders continue to inch forward with new products and systems; every builder has a different system for auditing promising technology.
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| Letter to the Editor |
I read [Rick Heaston's] online article in Housingzone.com today. Your observation of the skill sets of today's on-site sales personnel is more than astute — it's dead on!
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| Market Intelligence |
Two of the largest housing markets in the country that have not received a lot of attention are examined: the metropolitan areas of Minneapolis and Lakeland, Fla.
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| Process Improvement Report |
With energy prices on the rise, buyers are increasingly attracted to the notion of high-performance homes. Find out what you need to know in order to connect to your customers' deep desire for energy efficiency.
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| Selling Strategies |
Today's customers pay attention to how they are treated and remember the experience they have while working with a sales associate. To a customer, a great experience comes when the sales associate does something that adds value to their visit and their customer's shopping agenda ahead of their own selling agenda.
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| CEO Spotlight |
Toll Brothers Chairman Bob Toll talks about the current housing envrionment and how he is positioning Toll Brothers for what he believes will be a re-ignition of the housing boom.
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| From the Editor |
There are two kinds of salespeople today: those who don't know how to sell at all and those who do but haven't had to do it for years — and when you don't exercise professional salesmanship, those skills erode.
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| M and A Report |
Second in a two-part series: In this article, the methodologies used in valuing companies are outlined, answering the recurrent question, "What is my company worth?"
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