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Professional Builder's 2002 "WHO DECIDES…?"



PURPOSE
To determine who influences and purchases various products used in residential construction. Professional Builder's 2002 "Who Decides...?" Study
$1,000.00

METHODOLOGY
As part of Professional Builder's annual Brand Study, twelve different products used in residential construction were measured in terms of who influences and/or purchases these products.

The results are based on data gathered from the 2002 Brand Study plus trend data going back to 1998.

TABLE OF CONTENTS

  • Appliances
  • Bathroom Fixtures
  • Cabinetry
  • Countertop Materials
  • Doors
  • Faucets
  • Flooring
  • HVAC
  • Roofing
  • Siding
  • Windows


 

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