Latest in sales

Professional Builder webinar: 35 Moneymaking Ideas for Builders in 2011
on March 18,2011 in Feature (Web Exclusive)
Making money as a builder has never been more demanding than it is today. New tools and ideas are required to achieve success. Join Professional Builder's editors Patrick O'Toole and David Barista...
Mark Richardson: How to speak with a remodeling dialect
on March 15,2011 in Feature
To help offset the downturn in home building business, many custom builders have taken on remodeling work during the past few years. A key to success in remodeling is understanding the rules of the...
on March 14,2011 in Feature
Taking the necessary steps to get to the $2 million sales threshold
on March 07,2011 in Feature
Fourth survey shows growing popularity of green remodeling, but challenges persist
on March 07,2011 in Feature
Six steps to brand building without breaking the bank
10 key sales performance measurements
on March 06,2011 in Feature
Want to boost your sales conversion ratio? Here are 10 performance measurements to apply to your sales operation. By tracking each salesperson’s performance against these standards you will be able...
on February 20,2011 in Feature
Having a clear strategic vision, demanding accountability, and performing as both a leader and manager are vital to taking charge of a new-home sales organization, writes sales management and...
8 essentials to re-starting a failed communities
on February 20,2011 in Feature
If you think improved pricing is all you need to successfully restart a failed community, think again. Learn what the best professionals are doing to ensure success when entering a community that was...
on February 15,2011 in Feature (Web Exclusive)
16 tips for driving consumer traffic
on February 12,2011 in Feature
People can’t buy what they don’t know is for sale. For sales and marketing pros, the key is to connect with the right buyers at the right time. We talked to sales and marketing pros — consultants...
on February 07,2011 in Feature
Tracking and improving customer satisfaction is more important than ever for remodelers to be successful
2012: The year mobile takes over
on January 31,2011 in Feature
Next year, for the first time, it’s expected that more consumers will access the Internet using a mobile device than a traditional desktop or laptop computer. The proliferation of smart phones like...
First-time buyer survey: Family features, ample storage most desired amenities i
on January 31,2011 in Feature

Neighborhood schools, ample garage space, walk-in-closets, and walking/biking paths are among the community and home features most desired by first-time buyers, according to a survey of ...

on January 07,2011 in Feature (Web Exclusive)
on January 04,2011 in Feature
Selling the right way is all about delivering what the customer needs in the exterior/replacement business
Custom Builder survey defines the demographics of the custom-home market
on January 03,2011 in Feature

New research by Custom Builder magazine provides insights into client profiles, home specifications, and top business challenges. Among the findings: homes are getting smaller, purse...

on January 03,2011 in Feature
Last month, the U.S. Census Bureau released the first batch of the freshly collected 2010 census data of the nation. The big news so far: The official resident population count increased 9.7 percent...
on January 03,2011 in Feature
More than ever, it’s important to build a good sales team. Professional Remodeler’s Jud Motsenbocker talked to Charlie Gindele and Andy Wells about how they do it.
on January 01,2011 in Feature
This past September, we wrote extensively about the state of builder and buyer financing, which no doubt is one of the most-difficult challenges home builders face today. For weeks after the issue...