on March 07,2011 in Feature
Six steps to brand building without breaking the bank
on February 08,2011 in Feature
on February 07,2011 in Feature
Tracking and improving customer satisfaction is more important than ever for remodelers to be successful
on January 04,2011 in Feature
‘Socialnomics’ author Erik Qualman on how social media is shaping the future
on January 04,2011 in Feature
How remodelers are successfully leveraging social media and the Web
on December 10,2010 in Feature
For full-service remodelers it’s rare that a single marketing tool generates leads by itself. Over time an accumulation of good impressions — from referrals to classy promotion pieces to a good...
on December 06,2010 in Feature
With a strong focus on marketing and sales combined with smart management, San Diego-based Marrokal Design & Remodeling has maintained profitability even as revenues dipped in 2009 before...
on December 06,2010 in Feature
Careful diversification has paid off for the Fort Collins remodeler.
on November 01,2010 in Feature
Efficiency, return on investment keys to making sustainable remodeling work for homeowners
on September 20,2010 in Feature
The whole premise of pay-for-performance advertising is that you actually know what parts of your advertising are working. Even better, you only pay for it if it delivers.
on September 20,2010 in Feature
on September 15,2010 in Feature
Remodelers not buying in to trend as quickly as others, study says
on September 15,2010 in Feature
Bridget Brennan, an expert on female consumer behavior, talks about how to sell to that important demographic
on September 15,2010 in Feature
Jackson Design and Remodeling keeps strong by sticking with what made them successful
on September 15,2010 in Feature
Five years later, Professional Remodeler's 2005 Remodeler of the Year's diversified approach is paying dividends
on February 28,2010 in Feature
This month's Corner Office features Father & Son Construction in Detroit
on February 28,2010 in Feature
The last few years have been an unprecedented challenge for most remodeling firms. Some companies, though, have found a way to thrive. Professional Remodeler profiles six firms that are making it...
on July 31,2009 in Feature
Although reaction to the tax credits is mixed, remodelers all agree that the key to judging success is if the stimulus improves the economy
on May 19,2009 in Feature (Web Exclusive)
With a sputtering economy and crashing home prices, it's a good time to take a back-to-basics approach to marketing and work on mining your most lucrative lead source: past clients. Here are...
on March 31,2009 in Feature
Repeats and referrals dominate in the remodeling industry