on April 02,2000 in Feature (Web Exclusive)
About two years ago, I shared the frustration of many builders who had tried in vain to crack the paradigm of the 'typical sales person.'
on March 30,2000 in Feature (Web Exclusive)
In addressing the sales office of the future, the first criteria is to address the sales vehicle of the future.
on March 30,2000 in Feature (Web Exclusive)
The most successful builders and developers often base that success on years of great face-to-face first impressions with buyers.
on March 30,2000 in Feature (Web Exclusive)
Newly minted, hard driving multi-millionaires are at somewhat of a disadvantage when it comes to buying a home.
on March 28,2000 in Feature (Web Exclusive)
That consumers are transforming the Internet from an information medium to a transaction medium is well documented by the explosive growth of online merchants like Amazon.com.
on March 28,2000 in Feature (Web Exclusive)
A sales downturn can kill a remodeling business, but Legacy Custom Builders puts prudent planning and disciplined cash management to work just for such times
on March 27,2000 in Feature (Web Exclusive)
Developers can gain a competitive edge today and add lasting value to their multi-family housing communities by offering residents their own place in the sun. Sunroom additions have become more...
on March 03,2000 in Feature (Web Exclusive)
There is a small slip of paper I keep taped to the desk beside my computer. It contains a lot of sayings, ideas and quotes that I have read or heard over the years.
on February 29,2000 in Feature
Renowned for his resilience through a 30-year career, Denver builder Geoie Writer finally decided to go with the flow rather than swim against the stream of consolidation in the home building...
on February 29,2000 in Feature
Kaufman and Broad Home Corporation has opened a 24-hour sales center in its southwest Las Vegas community of Monaco, offering convenience for the city’s numerous customers who work odd hours.
on February 29,2000 in Feature
If you build it they will come. That was the kind of faith it took Heritage Communities Inc., a Myrtle Beach, S.C., multi-family home builder to move forward with the full compliment of services it...
on January 01,2000 in Feature (Web Exclusive)
Creative marketing gives Boardwalk Builders signage that makes an impression all over town.
on December 31,1999 in Feature
We're finally here. The last installment in our series of Sales and Marketing LEARN articles.
on December 31,1999 in Feature
While all of us may be tiring of Millennium Fever, the fact is all the ballyhoo can cover important grist for the collective mill of our industry.
on December 31,1999 in Feature
Squelching rumors of a merger with long-time interior design competitor March-Michaels & Associates, Florida model merchandising maven Betsy Godfrey (right) is expanding her firm instead.
on December 31,1999 in Feature
Don Larkin of D.M. Larkin Communities Inc. went against conventional wisdom when he decided to model as many options as he could in his most recent townhome community in York Pa.
on December 31,1999 in Feature
Condominiums have become the dominant choice in the booming Chicagoland market, say area housing analysts.
on December 31,1999 in Feature
If baby boomers flocked to California in the 1970s, when they were in their 20s, will they migrate again--this time to Florida--as they enter their 50s?
on December 31,1999 in Feature
For all of you still wondering whether web site selling is worth the necessary investment, consider the experience of the Giordana family in Atlanta.
on December 31,1999 in Feature
Don Novak knows that exhibiting at home shows can pay off-to the tune of $3 million during the 30-plus years he’s had a booth at a local event.