Latest in new-home-sales
What great idea is driving residential housing today? Fun.
A recent study on urban development's effects on water supply demonstrates how far the anti-development camp will go to manipulate public sentiment.
Talk to most new home sales professionals and they will tell you that if a shopper - most often the woman - falls in love with the kitchen in a model, the chances of selling that prospect a house...
After designing hundreds of kitchens for builder and consumer clients, designer Julie Howes of The Strober-Haddonfield Group has created a list of kitchens do's and don'ts to ensure that customers...
It seems that, over the years, a great number of well-intended sales trainers - as well as sales managers - have perpetrated a number of sales myths.
There has been much speculation about a possible house price 'bubble' that will burst, resulting in dramatic declines in value such as those that have devastated the stock market.
Satisfied customers work overtime for their builders.
In a real coup, Jorge Perez, chairman of The Related Group of Florida, signed renowned designer Philippe Starck to conceptualize Icon, Starck's first residential project in the United States.
Earl LaFave, president and co-owner of Beck Development, wanted to play up the industrial history of the reclaimed sand and gravel quarry he restored to create the Hidden Lake community.
To celebrate McKay Landing's proximity to McKay Lake, Downing, Thorpe & James designed a duck insignia to help establish a Western waterfront theme and create a colorful, continuous focal...
How do you handle the dilemma of the broker's commission fee?
Our entire industry and methodology for conducting business are up for grabs.
Walking up to an on-site sales trailer can be both overwhelming and underwhelming to potential buyers — overwhelmingly intimidating given the trailer’s sheer size, underwhelming in its lack of...
Richard Sewell, director of marketing for KB Home’s Phoenix division, knows it pays to watch how companies outside the industry do things.
To improve your aim in life, begin by improving yourself. To improve yourself, set your goals.
Little more than three years ago this former cabinet salesman spent a vacation in Sarasota, Fla., visiting his brother, a new home sales professional.