Latest in marketing
Thinking long term is not an option. Your clients want you to dream, and your team wants you to begin to dream again.
As consumers flock to sites like Facebook, Twitter, and Pinterest, more builders are using these tools to reach potential buyers. But is social media a must-use tool in new-home marketing?
Our PRIME advisory panel includes some of the remodeling industry’s best marketers. This month we asked about their No. 1 marketing tactic or strategy. Here are the top three responses.
If you take some inventory of your team, it will help you understand the great factor.
The 40 young AEC professionals featured represent the Class of 2012 in Professional Remodeler’s “40 Under 40” competition.
The 80/20 rule is a way to recognize that there are those out there today dealing with the same environment and making it happen, and those that are not.
By forming a true sales and marketing partnership, land developers and home builders can team to increase sales of both homes and home sites. Here are some tips for success.
Is your website driving customers away?
Remodelers are using YouTube to promote their success
Sites like Pinterest and Houzz make it easy to show off your work and inspire ideas
Tips for creating a winning Facebook page
What it takes to create well-written (and well-read) posts
7 tweets that work ... and why
Online reviews can potentially present a challenge, they can also be an opportunity to generate good will if leveraged properly.
This month featuring: Kelly Anderson, General Manager, Ironwood Custom Builders, Salt Lake City, Utah and Lindsay Krupa, Marketing & Social Media Consultant Parrish Construction, Boulder, Colo...
The economy has presented many challenges, but it also has presented opportunities for people who are up for it.
The remodeling industry numbers are very strong: remodeling in the U.S. generates about $300 billion annually, which is more than commercial construction, public works projects and retail clothing...
Professional Remodeler and members of the PRIME Group have partnered to bring you business advice on the latest issues facing remodelers.
Given its strong emphasis on visuals, Pinterest might seem like a perfect fit for marketing new homes, but builders should be mindful of their larger marketing strategy before jumping on the...
Companies that are successfully leveraging social marketing
to improve their businesses