Great Solutions for Builders



Last month, the Professional Builder editorial team hosted judges for our annual National Housing Quality Awards program, which for the past 18 years has honored the best of the best home builders, remodelers, and trade contractors for their quality management systems and processes.

At a time when the housing industry is facing a severe glut of inventory, depressed real-estate values, tighter lending standards, and a lethargic path toward recovery, it seems ludicrous to even mention the terms “lot” and “shortage” in sequence.

While we’ve spent the better part of the past four years analyzing just how dramatically the housing market has changed during the great bubble burst — shrinking home sizes, historically low housing starts, the glut of foreclosures, more-stringent mortgage requirements, and even the threat of the mortgage-interest deduction going by the wayside — it’s interesting to note how much the housing market remains the same.

New-home sales guru and Professional Builder columnist Bob Schultz is conducting a free sales and marketing webinar tomorrow at 2 pm EDT, titled “Bootstrap Sales and Marketing for Builders.”

Schultz says that even in this slow market thousands of buyers are out there looking for new homes every day. It's important to build a sales presentation that tells your story and puts your homes in the best possible light.

The April 2011 issue of Professional Builder features our latest report on the adoption of building information modeling (BIM) and 3D design tools in the home-building market.

Beazer Homes, Oakwood Homes, and Winchester Homes are among the builders that have made the switch to BIM technology and never looked back.

These firms are benefiting from BIM in a number of ways. Here are five key benefits:

Last month, I had the pleasure of spending a day in Seattle speaking to local home builders and remodelers about the growing importance of social media in their overall marketing efforts.

If there’s one housing sector that is poised for a strong recovery in the next 12 to 18 months, it’s the rental housing market, namely apartment buildings.

If you’re not evaluating the apartment sector, it may be worth consideration for your local markets because it appears that conventional funding sources may soon become more-readily available for these projects.

While conducting research for this month’s report on “16 Tips For Driving Consumer Traffic,” I came across an interesting fact about technology and consumer behavior.

This past September, we wrote extensively about the state of builder and buyer financing, which no doubt is one of the most-difficult challenges home builders face today.

This past September, we wrote extensively about the state of builder and buyer financing, which no doubt is one of the most-difficult challenges home builders face today.

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