Therma-Tru

NOTHING SAYS "WELCOME HOME" LIKE A THERMA-TRU DOOR

January 3, 2005

NOTHING SAYS "WELCOME HOME" LIKE A THERMA-TRU DOOR

Therma-Tru is America's leading manufacturer of residential door systems. Therma-Tru developed the industry's first fiberglass door system, capturing the beauty, texture and feel of fine wood grain with wood's inherent problems. Unlike wood doors, Therma-Tru fiberglass doors won't rot, swell, warp or split. And unlike steel doors, they won't ding or dent. And they have the highest insulation values of any door on the market. That's why Therma-Tru doors are the preferred choice among builders, remodelers and homeowners!

ABOUT THERMA-TRU DOORS

 

Therma-Tru has established a position in the building materials industry through the manufacture and sale of insulated door systems. The company, founded in 1962 by David K. Welles Sr., has developed the reputation as a creative corporation utilizing an aggressive market strategy with major emphasis on product research and development. Between corporate headquarters in Maumee, OH, and manufacturing facilities in Roland, OK, Fredericksburg, VA, Butler, IN, and Matamoros, Mexico, Therma-Tru employs over 2,000 full-time individuals. We have 150 certified distributors throughout the domestic U.S. and the international marketplace.

 

By introducing products made of advanced fiberglass compounds, Therma-Tru redefined the traditional concept of higher performance building materials. Advanced manufacturing technology assures products superior in quality and versatility that can be delivered quickly.

Introduction of the Fiber-Classic® door to the national housing market in 1985 was a clear illustration of Therma-Tru's strategic philosophy. It affirmed Therma-Tru as the innovator in the building materials industry. The 1994 introduction of the Classic-Craft® door and the 1998 introduction of a complete line of Fiber-Classic sliding and hinged patio doors positioned Therma-Tru as the indisputable industry leader.

The Therma-Tru quest for quality and value continues in each of their product lines. The 1999 introduction of Smooth-Star® is predicted to revolutionize the fiberglass door industry. This intuitive new door boasts the same durable qualities of fiberglass, has a smooth surface and is competitively priced to steel.

Therma-Tru's move towards greater use of reinforced fiberglass compounds and development of extruded and injection-molded materials has been motivated by this philosophy: We desire to develop, manufacture and control all aspects of the Therma-Tru Door System and believe the potential and performance of alternative materials is virtually unlimited.

THE FIBERGLASS STORY

Fiberglass doors are so popular, so versatile, so competitively priced, they're turning wood and steel doors into dinosaurs. In fact, in its June 1998 issue, BUILDER Magazine listed fiberglass doors as one of the top 20 innovative new products of the past two decades. Here are a few of the many reasons why fiberglass doors will eventually obsolete the steel and wood door industries.

Beauty and durability
Whether you prefer the deep, rich grain of natural wood or the sleek, smooth look of steel, you can have it with fiberglass. And you can have the door style you prefer, without the shortcomings of wood and steel.

Wood doors crack, dent, warp, swell and splinter; and they constantly need attention to maintain their beautiful look. Steel doors dent, ding, scratch, rust, corrode and often need to be repaired or replaced after construction is complete.

Fiberglass doors continue to look great, year after year. You can't tell their grains apart from premium wood doors. And they can be smoother than steel with crisp, clean lines that offer more depth, detail and definition. Once fiberglass doors are stained or painted, they're virtually maintenance-free for years.

Energy efficiency
Therma-Tru fiberglass doors feature a solid polyurethane foam core that offers five times the insulation value of wood. And fiberglass doors never get hot or cold to the touch like steel doors.

Trouble-free components
Therma-Tru Doors offer a complete system of doorlites, jambs, brickmould, weatherstrip, hinges, hardware, door bottoms and sill options - all designed, engineered and manufactured to work together for total performance, superior appearance and no call backs!

Endless style selection
Therma-Tru fiberglass doors are available in more styles and sizes with more doorlite, transom and finishing options than any other door in the market. Available in all the popular stain colors, the Therma-Tru finishing system lets you achieve precisely the stain and color to match any decor.

Superior warranties
Fiberglass doors are so durable they carry the best warranties in the industry. Smooth-Star®, our "Steel-Beater" fiberglass door, offers a 20-Year-Limited Warranty - twice that of steel doors. And our Classic-Craft® and Fiber-Classic® doors both carry a Lifetime-Limited Warranty - satisfying even the most demanding homeowner.

THE MOST PREFERRED BRAND IN THE BUSINESSœ

Year after year, Therma-Tru is named as the #1 brand of exterior doors in the building industry by the nation's builders, dealers and contractors. Quality and style. Unmatched innovation. No callbacks. A commitment to the customer. For these reasons and more, builders prefer Therma-Tru Doors in every independent brand study in every exterior door category. Year after year, Therma-Tru Doors ranks #1.

Builder Magazine
The Builder Brand Use Study results ranked Therma-Tru as the #1 door by over two times the margin of the nearest competitor. Therma-Tru Doors led in three categories:

  • #1 Brand Used Most
  • Brand Used Most in the Last Two Years
  • Brand Best at Communicating with Builders

Professional Builder Magazine
In Professional Builder's Brand Leaders Survey, nearly half of the respondents used Therma-Tru Doors. And, according to Professional Builder, Therma-Tru has almost doubled its lead over the last nine years.

ProSales Magazine
In the ProSales Brand Selection Study, dealers overwhelmingly endorsed Therma-Tru Doors. 52% of those surveyed recommended and sold Therma-Tru Doors the most to their customers.

Scholz Custom Homes
Nearly 37% of custom home builders named Therma-Tru Doors as the brand they used most often in the Brand Use Partnership Study conducted by Scholz Custom Home.

 
 

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