Specialty Dealer Program Created Between Kohler and Artisan Group
Artisan Group will exclusively offer Kohler and Sterling kitchen products through new program
January 27, 2009
KOHLER, Wis. – Kohler Co., a global leader in kitchen and bath design and technology, recently developed a specialty dealer program with Artisan Group, a nationwide network of premier stone and granite fabricators.
“Combining two leading brands—Kohler and Artisan Group—fills a need in the marketplace that is currently underserved,” said Mally Henne, channel manager for kitchen products, Kohler Co. “Kohler’s wholesale channel is ready to connect and build business in this important surface market. This program ensures customers receive high quality products from recognized brands within their respective industries. It’s a win-win for everyone involved.”
In a first-of-its-kind program for Kohler, as a Registered Specialty Dealer, the Artisan Group will have access to KOHLER and STERLING brand kitchen sinks and KOHLER kitchen faucets, aligning with the manufacturer’s expansive network of national and regional plumbing wholesalers. Additionally, Artisan Group showrooms will be equipped with displays and product information on kitchen sinks and faucets so customers better understand their choices to complement countertop surfaces.
Kohler will offer special training to countertop sales associates, and provide the necessary sales tools to demonstrate a real-life look at the myriad options available in kitchen sinks and faucets. Kohler offers customers a range of choices not typically available in this segment. Kohler has many options for color, design and materials, including KOHLER Cast Iron, stainless steel and STERLING stainless steel.
“This program underscores the Kohler commitment to longstanding quality. Both the superior stone surfaces of Artisan Group and KOHLER and STERLING products offer homeowners the highest of quality in the industry,” added Henne.
Artisan Group™ is the premier network of stone fabricators in North America. Its extensive network allows the organization to offer the world’s best granite from the best sources around the globe. Utilizing the most technically advanced, automated shops in the industry, highly skilled craftsmen ensure that each and every installation meets exacting standards. From classic to exotic, it offers the most extensive array of color choices in the industry, and with short lead times and competitive pricing, Artisan Group granite countertops are closer than one might expect.
Founded in 1873 and headquartered in Kohler, Wis., Kohler Co. is one of America’s oldest and largest privately held companies. Kohler is a global leader in the manufacture of kitchen and bath products, engines and power generation systems, cabinetry, tile and home interiors, and an international host to award-winning hospitality and world-class golf destinations.
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