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  Learn how sales professionals can measure if they are really hearing what’s important to home buyers.
• Can private equity rescue home builders?
  As home builders feel the credit squeeze, the search is on for their next source of capital. One solution might be private equity investors.
• News & Moves: October 24, 2008
  What's Housing Giants' take on the Bailout? Read on to find out.
• Home builders: Are you coaching your sales teams?
  Rick Heaston encourages you to re-examine your coaching skills.
• Online Remodeler Learning Center Launched
  The first of its kind in the remodeling industry, Case Institute of Remodeling is designed specifically as a formal training arm of the Case Design/Remodeling as a way to assist in elevating best practices in the remodeling industry.
• ICC Code Changes to Impact Housing Design
  Hundreds of approved code changes will be included in the 2009 version of the International Codes, used to guide construction in all 50 states and Washington, D.C.
• New Arthur Rutenberg Homes CEOs Plan To Invade Atlanta, Charlotte
  David Hanrahan and Alan Weiner now plan to sign up Arthur Rutenberg’s franchisees in Atlanta and Charlotte housing markets.
• Home builders can expect market to return to 2001 to 2005 levels
  Home prices will continue to decline, reversing the last several years of price appreciation, says John Burns.
• News & Moves: October 10, 2008
  News on the people and events that shape the home building industry.
• Number Crunch: October 2008
  Just a few hundred left! Time's a wastin' for home buyers who want in on one of Lennar's active-adult communities.
• NHQ 2009: K. Hovnanian’s Virginia division has cultivated trades who love them
  Silver NHQ Winner K. Hovnanian Virginia has trades who are “raving fans.” The company demonstrates genuine desire to cultivate loyalty and true partnership with their subs.
• NHQ 2009: K. Hovnanian – Northern California is all about Employee Satisfaction
  Excellent HR processes and customer satisfaction earned K. Hovnanian – Northern California a 2009 National Housing Quality Honorable Mention Award.
• Online Communities Specifically Help Builder-to-Homeowner Communication
  Two Web-based services, LifeAt and PCM iAccess, offer a new way for home builders, property managers and homeowner associations to connect with residents.
• The Secrets of Home Sales All-Stars
  3 National Sales & Marketing Awards Gold Winners share their “secrets” on how to sell successfully in good times and bad.
• Survey Finds Sales Teams Weak on Follow-Ups
  Despite a tough market, some home builders and their sales teams aren’t being nearly aggressive enough to reel in potential buyers, say the results from a Denver-area survey.

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